Serif Launches CraftArtist 2 Professional – The Ultimate Digital Crafting Tool

Spetember 14, 2012 – Turn life’s precious moments into lasting keepsakes, such as scrapbooks, greeting cards and photobooks, with the new digital crafting program from award-winning creative software publisher, Serif. CraftArtist 2 Professional is the perfect tool for anyone who wants to create beautiful craft projects on their computer – whether it’s for home or as a gift for friends and family to cherish forever.

This second version of the award-winning CraftArtist software has a whole range of exciting new tools to add to the already extensive list including the 3D Decoupage Tool, which recreates the popular decoupage effect with just a couple of clicks, and a Punches Tab, which allows crafters to ‘punch’ over 200 shapes out of layouts and materials.

“Our digital crafting titles have always inspired our customers to make beautiful keepsakes. With CraftArtist 2 Professional, customers can expect even more creative inspiration and tools for preserving life’s special memories.” says Gary Bates, Managing Director at Serif. “It offers a fun and easy way for anyone to create personalised projects regardless of their age, experience or artistic ability. It’s the only software to include intuitive digital crafting tools, impressive photo editing and blank page templates in one affordable package, and we’re confident users will be inspired by the program’s new creative features.”

Crafters will be amazed at how easy the program is to use thanks to its drag-and-drop simplicity and helpful video tutorials. Designs can be personalised with pictures and text, plus there are stencils, scissors, brushes and other handy craft tools built-in to make creations even more unique. Users can now import and edit PDF files – particularly useful for crafters who buy discs of graphics and wish to save them in the Digikit Creator. Exporting to PDF has also been updated so projects can be printed professionally. Plus, crafters who have a 64-bit operating system will experience improved performance when working on large, complex projects.

Other new features include the ability to create stamps from any object with Stamp Mode, and the Colour Palette Generator, which can produce a matching colour palette from any photo. In addition, users can quickly change edges, shadows, lines, transparency and more with the new Graphic Styles feature. Importing and exporting SVG files for use with cutting machines is now supported by CraftArtist too, and crafters can easily work on more intricate designs with the new Multi-level Solo Mode.

CraftArtist 2 Professional is compatible with Windows 7/Vista/XP and is also certified for the upcoming release of Windows 8. It retails at £24.99 and is available to buy directly from Serif at


For more information, contact Nikki Godwin at Serif at or on 0115 914 9043. Follow @Serif_Nikki on Twitter.

Notes for Editors:

About Serif

Serif is the publisher of the award-winning software range that includes PagePlus®, PhotoPlus®, DrawPlus®, WebPlus®, AlbumPlus®, MoviePlus®, CraftArtist® and more. Founded in 1987 with the aim to develop low-cost alternatives to high-end publishing and graphics packages, Serif has been repeatedly praised for its powerful yet easy-to-use software which has put professional effects and demanding publishing tasks within the reach of ordinary PC users around the world. Now with over 6.5 million customers worldwide, Serif has over 250 employees at its head office, development and European sales centre in Nottingham, UK and its North American sales operation in California, US.

About DaisyTrail

DaisyTrail ( is Serif’s free online social crafting network for members to share their designs with family and friends, and to exchange creative tips with others. Anyone using CraftArtist 2 Professional can upload their designs to the DaisyTrail gallery for free from the software.